Keeping customers loyal should be at the top of every business owner’s marketing plan. The amount of time, money and effort that goes into retaining customers is much lower than finding and obtaining new clients.
Social Friendly Customer Service to Build the Relationship with Customer
Customer relationships are not created in a single visit or a phone call, but this is indeed from where the relationship starts. Educate your customer service employees how to make conversation with the customers that come into your business to create a firm relationship with them that extends to subsequent visits or calls. Make it possible for your customers to talk to a live person when calling your business. This will alleviate some of your customer’s stress as it shows you care about addressing your customer’s issues and concerns quickly. Also, not having to move through several phone prompts can save time for the customer.
Being active on social networking sites and interacting and staying in touch with your customers will always attract them to your site. Many of the times they don’t get to know about the offers that you run on your site but by mentioning it on your network platform, your followers and previous customers will always return to your site and give you a buzz to check out any new offers you may have.
Walk the Extra Mile to retain the business
Customers are always looking for best value for their money. If you offer them an excellent service and go out of your way to ensure that your customers are happy, they will always come back to your site for more. This will also encourage them to tell others about your site and service, which will bring you New visitors, as they say “the best form of advertising is word of mouth.”